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NVIDIA Demonstrates Streaming 3D Video Using Microsoft Silverlight

NVIDIA 3D Vision Now Supports High-Definition 3D Internet Video

TAIPEI, TAIWAN -- COMPUTEX 2010 -- NVIDIA today demonstrated 3D video streamed live over the Internet using an NVIDIA® 3D Vision™ PC, Microsoft Silverlight and IIS Smooth Streaming technology. The demonstration, which streamed the music video "We Are the World" 3D, at a press conference at Computex, comes at a time when consumer interest in seeing 3D movies is at its highest level ever.

"We've been collaborating with Microsoft to enable 3D in an Internet browser so that it's very simple to use," said Phil Eisler, General Manager of 3D Vision technology at NVIDIA. "Just click on a 3D video and it plays in 3D, using the latest 3D Vision Silverlight-based video player and NVIDIA 3D Vision. Internet users can now enjoy 3D video content streamed in high-definition (HD) quality and viewed at full resolution. This is another great benefit of having a 3D PC."

To take advantage of this technology, consumers will need an NVIDIA 3D Vision-based desktop or notebook PC equipped with the latest 3D Vision drivers and the Silverlight browser plug-in. Once these are installed, consumers can then navigate to any Web site hosting 3D Vision-based content.

For content owners, this milestone provides a secure path to distribute and monetize 3D video over the Web with Silverlight and IIS Smooth Streaming. Movies, trailers, sports and any form of 3D video can now be hosted and streamed over the Internet to a growing market of 3D PCs, most of which ship with Windows 7.

"Customers have a peaked interest in 3D entertainment experiences, and Microsoft is looking forward to working with NVIDIA to bring these experiences to users through their PCs," said Scott Guthrie, corporate vice president of the .NET Developer Division at Microsoft Corp. "Silverlight and IIS Smooth Streaming together deliver the highest quality HD video experiences over the Web and, with NVIDIA 3D Vision, will now provide consumers with a way to watch their favorite movies, sporting events, music videos and more, all in 3D from their own computer."

For more information on how to use and install 3D streaming capabilities on 3D Vision PCs visit www.nvidia.com/get3D

Useful Links:
http://www.nvidia.com/get3D
http://www.microsoft.com/silverlight

Tags / Keywords:
3D, 3D PC, PC gaming, 3D TV, HDTV, NVIDIA, Blu-ray 3D, 3D Vision, 3D glasses, Microsoft, 3D Streaming, Silverlight

About NVIDIA
NVIDIA (NASDAQ: NVDA) awakened the world to the power of computer graphics when it invented the GPU in 1999. Since then, it has consistently set new standards in visual computing with breathtaking, interactive graphics available on devices ranging from tablets and portable media players to notebooks and workstations. NVIDIA's expertise in programmable GPUs has led to breakthroughs in parallel processing which make supercomputing inexpensive and widely accessible. The company holds more than 1,100 U.S. patents, including ones covering designs and insights which are fundamental to modern computing. For more information, see www.nvidia.com.

Certain statements in this press release including, but not limited to, statements as to: the benefits, features, impact and capabilities of 3D PC hardware and software, are forward-looking statements that are subject to risks and uncertainties that could cause results to be materially different than expectations. Important factors that could cause actual results to differ materially include: our reliance on third parties to manufacture, assemble, package and test our products; global economic conditions; development of more efficient or faster technology; design, manufacturing or software defects; the impact of technological development and competition; changes in consumer preferences and demands; customer adoption of different standards or our competitor's products; changes in industry standards and interfaces; unexpected loss of performance of our products or technologies when integrated into systems as well as other factors detailed from time to time in the reports NVIDIA files with the Securities and Exchange Commission including its Form 10-Q for the fiscal period ended May 2, 2010. Copies of reports filed with the SEC are posted on NVIDIA's website and are available from NVIDIA without charge. These forward-looking statements are not guarantees of future performance and speak only as of the date hereof, and, except as required by law, NVIDIA disclaims any obligation to update these forward-looking statements to reflect future events or circumstances.

© 2010 NVIDIA Corporation. All rights reserved. NVIDIA and 3D Vision are trademarks and/or registered trademarks of NVIDIA Corporation in the U.S. and other countries. Other company and product names may be trademarks of the respective companies with which they are associated. Features, pricing, availability, and specifications are subject to change without notice.

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